By 8 o'clock last night, the line had begun to form. Temperatures were already threatening to drop below freezing, and these folks came prepared with gloves, knit hats, face masks, sleeping bags, hot cocoa and coffee--you name it--all to be some of the first shoppers in the state's first-ever H&M when the doors open today at noon. (Fashion Place Mallofficials took pity on these die hards and allowed them to countdown the hours inside, rather than on the cold concrete and in the frigid November air).

Cold, schmold. People are lined up and pumped for fashion.

Of course, a few hundred VIP shoppers (in-the-know fashionistas, local movers and shakers, bloggers and the press, like yours truly) were able to hit the new wing at Fashion Place Mall for a swank cocktail pre-party to fete the grand opening H&M, Crate & Barreland several other newcomers.

Here's a little peek at the behind-the-scenes action and goodies at SLC's newest (and dare we say hottest) retail stops.

H&M gets us. Even the mannequins are ready to hit the slopes.

Because who doesn't ski in cable knit?

Those are some dapper kidlets.

Boots! Bags! Hats!

Sleek holiday table design at Crate & Barrel.

C&B brings adds a little pop.

Head on over to Fashion Place this weekend for loads of fun activities to celebrate the grand opening, and enter to win a number of prizes, including a $1,111 shopping spree.